The Right Time to Sell Your Business: When It’s Worth More to a Buyer Than It is to You

How do you know the right time to sell your business? One answer to this age-old question is that the time to sell is when someone else is willing to invest more in your business than you are. When you start a business, nobody is willing to invest in its success more than you. You’ve already worked a 40-hour week by Wednesday and, if you’re like most founders, you’ve invested a big chunk of your liquid assets to get your business going. You’re all in. In the early days, you are willing to risk your business on a new strategy … Read more